Thursday, January 8, 2009

Surprise! Jaguar sold more than 65,000 vehicles in 2008



We have to admit it, we have a soft spot for Jaguars, amidst the unbeatable Germans; Jaguar always seems to us as somewhat, different, more likeable to be exact. Even though they aren't necessarily better, faster, more comfortable nor cheaper. But the brand and style and the very notion of buying something that you won't bump into another arse driving the same car (Color as well if you're going Merc or BMW) is worth all that empty headedness plunging into Jaguar's sales room and laying down your cheques for a product from a company that had never returned profit for the last 18 years.

We weren't wrong, as many Jaguar loyalists around the world had waited patiently all these years, for the arrival of the Jaguar XF. You've just got to get in one, or see on on the streets. Amidst the background wallpaper made up solely of Mercedes E-Class, and BMW 5 Series, the XF is like a shining gem, sleek lines and that unmistakable Jaguar style is just a sight to behold.

With the successful launch of the XF, Jaguar had racked up 8% increase in sales amidst a downturn market of double digits, not only so, the pouncing cat registered sales increase of 50% in Russia, 35% in Middle East and 25% in China.

Under Tata's ownership, Jaguar's future seemed very much secured, with promises of investments of upwards £800 million in research and development, we're pretty sure we can see plenty of exciting products upcoming from Jaguar in time to come.